My trailer has to have the right factors in order to make it successful. I think that a trailer should establish the genre and the atmosphere in the film straight away making it easier for the audience to follow what is going on. I think a lot of shots need to be shown to give the audience an idea about the plot of the movie, however, it cannot give too much information away. The right amount of information needs to be embedded within the trailer to entertain the audience but also leave them with a lot of questions that can only be answered when they watch the full movie. A trailer needs to leave the audience thirsty to watch how the movie ends.
A full movie has to include an equilibrium at the beginning, followed by a disruption which causes the main entertainment along with an equilibirum or a resolution at the end. (Todorov's Theory)
Having all three things within a trailer is not possible as it would give away the full story. However, the trailer can establish an equilibrium and a disruption leaving the audience to find out what the resolution is.
I want to make sure that my trailer contains these important factors in order to make it seem more professional and to follow the pattern that all other trailers do.
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